The curious case of Sin Maguey, No Hay Mezcal

Come on, admit it, you’ve seen the iconic image. Did you ever stop to wonder where it comes from? This is a story about one of the most iconic images in the mezcal world. It involves quirks from across our contemporary culture ranging from intellectual property rights...

Is mezcal sustainable?

The evening before this year’s Mezcal: Mexico in a Bottle San Francisco we hosted a panel titled “What We Talk About When We Talk About Sustainability” to dig into the raft of questions about sustainability in the mezcal industry. Aside from our debt to Raymond Carver...

Mezcal boot camp

Yesterday was a good day. I had a nice lunch at Calavera with Susan and then spent a little over two hours in Ulises Torrentera’s “Arte del Mezcal West Coast Tour” sponsored by Wahaka and organized by the same brand’s Raza Zaidi. Suffice to say...

Tamarindo brings mezcal and tequila to Oakland in style

Susan and I had a great time at Tamarindo’s innaugural Mezcal and Tequila Festival yesterday. Tamarindo is an ideal spot, fantastic antonjitos in the hot weather, and that bumping downtown Oakland scene. It’s like the Mission 15 years ago with a diverse...

It's official, Wahaka is organic

We were interested to hear that Wahaka finally received its USDA Organic certification earlier this month. I chatted with Raza Zaidi, Wahaka’s San Francisco principal, via e-mail to see what the brand is up to. The organic designation is particularly interesting...