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Mezcalistas

London Mezcal Week is almost here

Are you ready London because mezcal is ready for you and will be painting the town Red, White, and Green next week!

The brain child of Melanie Symonds of Quiquiriqui Mezcal and Thea Cumming of Dangerous Don, the event celebrates all things mezcal and Mexico. There is something for everyone– the week kicks off with a dinner at Santo Remedio on September 11th, and includes daily events of mezcal sampling, talks, coffee and chocolate pairings, a talk about the future of mezcal, a bartenders brunch, a true Mexican El Grito celebration, and a perfect ending to the week of a full-on mezcal tasting festival. Check here for the full schedule.

It’s an understatement to say we’re sorry we won’t be there in person because this is a great line up of events. The talk alone is worth the trip putting this group on stage to discuss topics from sustainability and transparency to the impact of multinational spirits companies getting in on the action.

  • Tomas Estes – European Tequila Ambassador & Ocho tequila
  • Carlos Moreno – Owner, Koch Mezcal
  • Gaby Moncada – Agave Expert, Speciality Brands
  • Jesse Estes – Global Ambasaador, Ocho Tequila
  • Stuart Fritz – Agave Expert, Mangrove

The talk kicks off with a blind tasting that will help attendees understand the sheer diversity of flavors found in the category.

The week culminates in a two day tasting festival that will allow guests to taste through more than 30 mezcals, cocktails, food and an opportunity to buy bottles on site (did we say jealous?) from a limited edition Bottle Shop.

The weeklong event is an example of just how far mezcal has come in the European market, and a sign that it is not a passing trend but a key spirit in the market. Kudos to the London Mezcal Week team for putting together such a great celebration of mezcal in all its forms.

 

Susan Coss is the Co-founder of Mezcalistas. She is a long time business, marketing and communications strategist in the sustainable food and beverage worlds. Over the past 15 years, Susan's work has focused on promoting the connection between land, farmers and food and beverage crafters.

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