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Oh, Biznaga

I can’t imagine a time I would ever come to Oaxaca and not go to La Biznaga. I remember a recurring dream I had last fall when I was here in Oaxaca in which I had returned to the U.S. without having gone. I woke up with tears streaming down my face.

So what is it about this place? The food is solid – the salads kick ass – they have Mexican micro brews, an unbelievable array of music (Lavay Smith in Oaxaca??) and a great selection of mezcal, both branded and house.  Occasionally they even have pulque.  Did I mention that it’s situated in an open roof courtyard so it’s the perfect place to wile away the time in conversation with friends?

The daily music

I stopped in to talk mezcal with Rodrigo Fuentes Moreno, one of the main guys at Biznaga. So, we’ll get this out of the way right off the bat, he’s not from Oaxaca (in fact, the restaurant was started by a couple of guys from Mexico City), and not only that, he’s from Guadalajara, the land of tequila. In so many ways he’s the perfect guy to talk mezcal with because until he came to Oaxaca, he’d never had it. He is, dare we say it, a sort of convert (of course, he still loves his good tequila.) having witnessed first hand the industrialization of the tequila industry, and the impact that had on flavor and small-scale producers.

I was curious to talk mezcal from the perspective of a restaurant/bar owner. How they decide what to carry, who their market is, how things are changing in the world of mezcal, etc. Biznaga has a big selection of mezcal: They carry about 13 branded mezcals and then several house mezcals. In fact, while we were talking, a delivery  came in from one of the local palenques – two, five liter containers. This is how the house mezcals come, either delivered, or picked up from the palenque, in these large containers.

The bar at La Biznaga in Oaxaca

The bar at La Biznaga in Oaxaca

And while they like having the various brands at the restaurant, they definitely prefer offering house mezcals. It’s a way to showcase the array of mezcal being produced by the small guys out in the pueblos. And of course there is simple economics – branded mezcal costs more, while the house mezcal, because of the direct relationship with the palenque, costs less.

Biznaga is also interested in carrying mezcal from other states (Durango, Zacatecas, Guerrero – all produce some pretty mean mezcals) but it is difficult and expensive. Shipping in and out of Oaxaca is not cheap. The best option is just to jump into the car and go find the stuff directly – which while cheaper, definitely takes more time.

In the end, it all comes down to flavor – finding an arroqueño from a small producer in Ejutla that was so good that he bought the whole production (about 200 liters). Learning the difference in flavors between the mezcals from Chichicapam, Santa Caterina Minas and Matatlan – pueblos only 5-20 miles apart yet with completely different tastes. Soil, water source, temperatures, and of course the palenquero and his style – all go into the variations of flavors.

The patio in La Biznaga in Oaxaca

The patio in La Biznaga in Oaxaca

I could have stayed all day, listening to the music, enjoying the cool of the patio and the mixed hum of Spanish, English, French buzzing around. But Rodrigo had to work and I had to meet a friend for coffee.

Susan Coss is the Co-founder of Mezcalistas. She is a long time business, marketing and communications strategist in the sustainable food and beverage worlds. Over the past 15 years, Susan's work has focused on promoting the connection between land, farmers and food and beverage crafters.


  • Elisandro
    May 2, 2012

    Nice journal on mezcal you guys have. I would like you to invite you to try our mezcal tosba http://www.facebook.com/mezcaltosba.oaxaca we are two cousins that started our adventure on recovering the mezcal production in our region in the mountains of oaxaca, due to migration to the us mezcal production almost dissapeared. We are migrants as well and lived in the silicon valley and now we have developed a brand named mezcal tosba a great mezcal with fruity notes due to the vegetation araou d where we grow our agaves around coffee teees and canesugar.


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