The below post is by contributing author Joahna Hernandez who is based in CDMX. She is the founder of Manos de Maiz, a binational company that provides fresh ground masa to restaurants in D.C. and corn based foods in CDMX. Doña
Last August, Mexico's Institute of Industrial Property or IMPI, announced that it had accepted applications for Aguascalientes, Estado de Mexico, and Morelos to be included in the mezcal denomination (officially called the Denominacion de Origen or DO for short). This
[caption id="" align="aligncenter" width="480"] Is it really mezcal?[/caption] What is a mezcal? Who can label their bottles with the word "mezcal"? Those are the existential questions that bedevil this industry. For a second there we thought that they were more or less settled, even if you didn't like the result, with NOM 70 this past spring. But now a new struggle has emerged between one faction that argues that the term should be applied to those who have a claim to tradition. But the profound irony of their stance is that "mezcal", per the new NOM definition, now means less 'traditional product' than 'anything goes.'